MGC Social Media Activation
MGC (Miracle Glow Cream) is a private, private company located in Bandung. MGC at that time needed campaign managers at the same time when they would be re-branding.
client:
MGC
services:
- Digital Marketing
- Branding
- 3D Visualization
Date:
September 04, 2018 – September 28, 2018
collaboration:
–
Results of Work carried out for this project.
We work on activating social media, starting from making 3d modeling for MGC products so that we can apply it to the design, making hashtag and caption ideas, to reporting. we were then able to increase the user visits from 300 to 1000 user visits.
Together with clients, we also create campaign giveaway and talent to boost engangement on Instagram.
In addition we also make some interesting animations on how to register as an agent or reseller. So prospective agents or resellers can easily find out step by step to register at MGC.
What we do to finish this projects?
- Making of 3d models of MGC products
- Hashtag research
- Campaign Instagram for 3 months
- Making Caption
- Making design
Challenge
Previously, MGC activation was already working, there were also many followers, around 58,000 followers and 300 user visits. The challenge is how MGC has a new image and raises user visits to 1000 user visits per day.
Process
We begin by briefing the target of the client for the KPI to be achieved. After that we held a meeting in the office about what strategies should be achieved to meet the KPI.
We make 3d modeling of MGC products along with realistic texture and rendering. Do not forget because the product will indeed be re-branding, so we deliberately make the product look just plain black first.
After that, we did the activation based on research on Hashtag and Caption that had been made. We input and schedule our system, Vaganza Social.
