Ciater Spring Valley Campaign
Ciater Spring valley is one of the projects of PT. Sari Ater which is a project to make villas and residences in the Ciater region.
client:
PT. Sariater
services:
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Date:
February 06, 2018 – February 23, 2018
collaboration:
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Results of Work carried out for this project.
We created media marketing for Ciater Spring Valley and managed to get 600+ followers within 1 month. Through the campaign on Facebook also managed to get ± 30 contacts within 1 week. In addition, the photos and drones can also be used on various media platforms in the future.
What we do to finish this projects?
Vaganza Digital here helps in several projects namely:
- Refined Ciater Spring Valley Logo.
- Aerial image taking (drones)
- Taking photography of the location of the house, interior, and atmosphere.
- Making Company Profile Book and Flyer.
- Social Media Activation Ciater Spring Valley.
- Social Media Marketing (SMM) on Facebook and Instagram
Challenge
The location is quite far and very wide so that ultimately requires the Vaganza Digital team to stay overnight while knowing the atmosphere in Ciater.
Process
The first day there we took photos in several locations that may be used for shooting later.
We also do in-depth research on related keywords, AIDA channel diagrams for each keyword, and mood for posts for each activity and atmosphere.
On D-day shooting, our team was divided into 3, one team doing photography in the home and interior area, one team doing photography in the activity area and doing activities with talents such as: hiking, buggy car, hot spring bath, etc. One team took pictures through Drone.
We gave the results of the shooting to the Design team to make the marketing kit. The creative team made the scripts and descriptions used in the marketing kit. Then the marketing team started Social Media activities and conducted Social Media Marketing on Facebook and Instagram.
